MANORS
WHERE DO WE START?!
From campaign shoots in the souk’s of morocco, climbing glaciers with golf bags in Iceland, to their crowdfunding campaign video. We’ve been with Manors since they first came on the scene in 2020.
Reviving a Brand Through Storytelling.
Our Crowdfunding Campaign Success
A couple of years ago Manors approached us to help with something huge, they rebranded; going for an image more technical and adventure focussed. After their rebrand, they needed more than just attention — they needed community support to bring their new vision to life. Our agency developed and produced a crowdfunding campaign video that told their story with authenticity and style.
From scripting and creative direction to filming and post-production, we focused on capturing the brand’s renewed identity — highlighting their commitment to quality, sustainability, and ADVENTURE. The result was a compelling visual narrative that connected with their audience and inspired real action.
Within weeks of launch, the campaign exceeded its initial funding goal, proving the power of storytelling and strategy working hand-in-hand. Manors is now one of the key brands in the sport changing the game.
LONG FORM IS THE FUTURE.
At 1457, we’ve always believed that brands with a genuine story deserve more than a 30-second cut-down. We know MANORS Golf’s vision — to bring adventure back to the game, get away from the stuffy country clubs and out onto the links — we knew the only way to do it justice was to tell their story in long form.
Golf, to MANORS, isn’t about rigid dress codes or quiet fairways. It’s about the camaraderie, the road trips, and the stories told between shots. That ethos of adventure in golf is the heartbeat of the long form campaigns we build for them.
We create a series of cinematic, long-form YouTube films that follow the MANORS crew as they explore untamed courses, chased sunsets, and redefine what it means to “play a round.” These aren’t ads — they’re mini-documentaries hosted by James Wilson, each crafted to immerse the viewer in a lifestyle, not just a product.
By leaning into storytelling, we invite audiences to spend time with the brand — to feel the wind, the laughter, the freedom that MANORS stands for. The response proved what we’ve known all along: long-form storytelling isn’t dying — it’s the future of marketing.
On YouTube, where attention spans supposedly vanish, people choose to watch. They stayed. They shared. Because when a story feels real, it earns its minutes. We’re not selling the clothing, we’re selling the lifestyle, and in turn it feels genuine.
For brands like MANORS — brands built on attitude, culture, and authenticity — long-form content is more than a strategy. It’s a stage. And we’re just getting started.
Pushing the Boundaries of Storytelling.
With MANORS, we didn’t just want to make beautiful golf films — we wanted to make unforgettable ones. Long-form content gave us the freedom to think beyond product and into personality, to explore the weird and the wonderful corners of the game that no traditional campaign would touch.
Take “Searching for Maroochi with Speed Golf Rob” — a bizarre, brilliant documentary following a self-proclaimed speed golfer as he rampaged through St Andrews, dispensing his chaotic wisdom to locals, tourists, and the occasional confused student. It was equal parts mockumentary and love letter to golf’s eccentric side — the kind of film that makes people ask, “What on earth did I just watch?” and then immediately share it.
Then there was the Shetland Challenge — where ex-tour pro and the face of Manors; James Wilson took on one of the most brutal golf challenges imaginable: birdie every hole on the island of Shetland before he could leave. It was cold, wet, and relentless. The conditions were miserable, the logistics were worse — but that’s exactly why it worked. The story wasn’t about perfection; it was about perseverance, madness, and the kind of obsession only golf can breed.
Both projects captured what MANORS stands for: adventure, authenticity, and a hint of absurdity. They weren’t ads. They were experiences — unpredictable, human, and genuinely fun to watch.
That’s the magic of long-form storytelling on YouTube. It gives brands permission to play, to be bold, and to connect with audiences in ways short-form never could. Because when you create something people actually want to watch, you’re not interrupting the culture — you’re becoming part of it.
Capturing the Moment — Campaign Photography with Soul.
While the cameras rolled for our long-form films and campaign films, we were also capturing the still moments that told the story between the stories. Our campaign photography for MANORS followed the exact same ethos — authenticity, adventure, and raw, lived-in energy. These assets are used on their website, socials and lookbooks.
We didn’t want polished, posed studio shots. We wanted truth. The grit of rain-soaked jackets on Shetland greens. The laughter after a shanked shot in the wind. The quiet moments at dusk when the game feels bigger than the course. Every image was taken in the thick of it — on the road, on the tee, in the pub after dark — giving the campaign a texture that speaks to all golfers.
By shooting both the films and the photography side by side, we created a cohesive visual world for MANORS — one where every frame, moving or still, told the same story: that golf is an adventure, not a performance.
The result is a library of visuals that felt lived-in, human, and undeniably MANORS. It’s not just content — it’s a culture being documented in real time.
